AUDIO - PODCAST EP 29 - ELOISE HEAD, @FITWAFFLE CONTENT CREATOR
What do you think it would be like starting your Instagram account for a bit of fun to show off your hobbies and then all of a sudden… you have almost 200,000 followers. You give up your job to do it full time, becoming a professional influencer. Well that’s exactly the story for Eloise Head, who’s better known as @fitwaffle. Eloise has been so incredibly successful on Instagram and YouTube, putting a lot of effort into amazing content that’s iconic and has also really helped lots of independent and smaller brands get a far greater reach than they ever could. We spend an hour chatting about the murky world of influencers, what it’s like being an influencer, and what the future of influencing looks like.